Who is a Car Subscription Suitable For?

The traditional model of owning a car is changing thanks to car-sharing, ride-hailing apps and pay-as-you-use subscription services becoming more and more popular. The subscription economy empowers customers to control the duration of their financial commitments and demand for services is expanding across many industries. A vehicle subscription is a flexible way to have all of the benefits of owning a car for a month or just as long as you need it. 

Why Choose a Car Subscription?

Vehicle subscription services appeal to drivers looking for less commitment and more flexibility. The way people live and consume has changed rapidly, and for some, owning a car is becoming less important. Younger generations in particular seem to be moving away from ownership of things and prioritizing access, freedom and flexibility and experience over material goods. Even folks who depend on a car on a daily basis are looking for an alternative to traditional car ownership.

All-inclusive car subscriptions allow you to have all of your vehicle fees wrapped into one bundled monthly price rather than separate fees like vehicle registration, monthly insurance and routine maintenance. If you’re struggling to come up with a down payment for a new car or have high insurance costs, a car subscription might be a way to avoid those expenses. And if you have bad credit a car subscription service could make it easier to get behind the wheel. 

Whether you own a company and want to offer a car for short term employee use, have personal vehicle needs that are prone to change or simply want easy access to a car only when you need it, a subscription service is meant to be the solution. Some services allow you to choose between different models, and all offer the same pay-as-you-go flexibility and convenience. 

Are Car Subscriptions the Future?

There are certain things worth investing in for the long term such as a home which will likely rise in value, a car however is an asset that depreciates over time and will eventually need to be replaced after undergoing potentially high maintenance costs. While the automobile has dominated transportation since the 1950’s, we’re now seeing a shift, in part with the advent of the subscription economy where people value flexibility over ownership. Upcoming generations are looking for ease of use, sustainability and autonomy. 

Compared to leasing, car subscriptions provide more flexible terms and sometimes vehicle choices, in addition to having a car become available almost immediately that can also be canceled at short notice. The subscription fee covers most of the costs that come with leasing, or even owning, a vehicle, and similarly to a gym membership can be put on hold during periods when the subscriber does not need them.

In most cities around the world, people can access a scooter, bike, or car without owning one simply with the purchase of a subscription or the swipe of an app. The car subscription model lowers the cost and commitment involved in owning a vehicle, and makes it available to people who may not be in a position to buy or lease. With this model the customer is not tied for years to one car and forced to pay out a large amount of cash or take on substantial debt.

If you’d like to learn more about our SimpleCar subscription service give us a call at 833-767-5327 or email us.